Web Design
Business websites designed and built to a written scope, with AED starting prices and set revision rounds.
Branding & design · Scoped individually
Branding and Identity Design for Businesses in Dubai
Logos, identity systems, Arabic and Latin typography, brand guidelines and the everyday materials that carry them, from business cards to app screens. Each project is scoped and priced individually.
What we design
From a logo to a complete identity system
As a branding agency serving businesses in Dubai and the UAE, we design identities that can work in Arabic as well as English. You can start with a logo and add the rest later.
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Logo and identity system
A primary logo with versions for small sizes, single colours and dark backgrounds, and a colour palette with values for screen and print.
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Typography, including Arabic
Typefaces for headings and text, with licences checked for web, app and print use, and a matched Arabic companion where you need one.
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Brand guidelines
A practical document showing how to use the logo, colours, type, imagery and tone, so staff and suppliers apply the brand consistently.
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Marketing collateral
Business cards, letterheads, presentation and proposal templates, social media templates and signage artwork, all designed from the same system.
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UX/UI support
Interface design for websites, portals and apps: user flows, wireframes, screen designs and a component library developers can build from.
Arabic and Latin
Pairing Arabic and Latin typography
Arabic and Latin letters are built differently. Arabic runs right to left, joins its letters and uses different vertical proportions, so two typefaces that look similar on their own can look uneven side by side.
We choose type families with properly designed Arabic companions, then balance size, weight and line spacing so both scripts carry the same visual weight. If your name needs an Arabic wordmark, it is drawn as lettering in its own right rather than typed in a default font, and the Arabic wording and letterforms are reviewed for correctness before anything is finalised.
Font licences matter as much as the fonts. We check that each licence covers your website, apps and print, and suggest open-licence families where they suit your budget. Our guide to bilingual Arabic–English websites explains how this carries through to a site.
How it runs
Brief, direction, design, guidelines
Your proposal fixes the number of initial concepts and revision rounds before work starts. A round is one set of consolidated feedback, which we then apply.
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Step 1
Brief
We ask about your business, customers, competitors and everywhere the brand will appear, from shopfront to app icon. You share anything you already have.
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Step 2
Direction
A short written summary of positioning, tone and visual direction for you to approve, so every concept answers the same question.
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Step 3
Concepts and refinement
Initial concepts shown as they would appear in use, such as on a website header, a business card and a social post. Your chosen route is then refined in the revision rounds your proposal states.
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Step 4
Files and guidelines
Final artwork in the formats you need for print, web and apps, colour and type specifications, and brand guidelines. Collateral is designed from the approved system.
Brand and website
Designed for the places your brand actually appears
For many businesses, customers first see the brand on a phone: a search result, a website, a social profile or an app icon. We test logos at small sizes and on light and dark backgrounds before anything is final.
If a website follows, the identity carries straight into its design. See our web design service, or read about template versus custom websites. For interface work, branding pairs with custom software and mobile app development.
Pricing
How branding is priced
A logo refresh and a full identity system with guidelines and collateral are very different pieces of work, so we quote each project individually. Your proposal lists every deliverable, the number of concepts and revision rounds, the file formats and the exclusions, with a fixed price for that scope.
Font licences, printing, photography and trade mark registration are not included unless your proposal says so. Prices exclude VAT and other applicable taxes, which are added where required and shown in your written proposal. Logo design can also be added to a website project: see our packages and add-ons.
FAQ
Questions about branding projects
How much does brand identity design cost?
It depends on what you need: a logo alone, a full identity system, guidelines, collateral, or all of them. We quote each project individually, with a fixed price for the agreed deliverables. Describe what you have and what you need in the quote form.
We already have a logo. Can you work with it?
Yes. Many businesses need a consistent system around an existing logo rather than a new one: colours, typography, templates and guidelines. If the original files are lost or low quality, we can redraw the logo as clean vector artwork.
What files will we receive?
Typically vector files for print and signage, SVG and PNG files for web and apps, colour values for screen and print, and the guidelines as a PDF. The exact list is in your proposal.
Ownership of the final design is set out in your proposal and project agreement before work starts. Fonts and any stock images stay under their own licences, which is why we list them separately.
Can you check whether our name or logo can be registered as a trade mark?
No. We are not trade mark advisers and cannot give legal clearance. We recommend a check with a qualified adviser before the design is final, especially for a new business name.
Related
Related services
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Custom Software
Dashboards, portals, integrations and workflow automation, scoped individually and priced in a written proposal.
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Mobile Apps
iOS and Android apps, recommended only when an app suits the job better than a website, and scoped individually.
Next step
Tell us about your brand
Describe your business, what you already have and where the brand needs to work. We reply by email with questions and a written proposal listing the deliverables, revision rounds and a fixed price for that scope.